Copywriting
+ Creative
EBB
Work + Stuff
Services
About
Contact
Work + Stuff
Services
About
Contact
Website Launch
Two Good Website Launch
Cups of good. Worlds of good. Did you know that 30–40% of the food supply in America goes to waste while up to one in six Americans are facing food insecurity? That’s straight-up crazy ...
Read More
08/08
From Maple Grove to Kitchen Table
America's #1 maple syrup has put in more than 100 years to earn its top rank, and Maple Grove Farms' new website gives it the undeniable, unrivaled, uninterrupted screen time it deserves. Ch...
Read More
05/04
Chocolate with a Mission
Any chocolate fans out there? Oh who am I kidding—everybody loves chocolate. But all the refined sugar lurking inside most recipes isn't nearly as tempting. Enter: Wild West Chocolate, a b...
Read More
04/03
Maximized Skincare for Minimalist Moms
The best brands aren't made. They're born and raised like little babies under the watchful eye of their parents-slash-founders (and a whole lot of other people—"babysitters" if you will. L...
Read More
01/06
Like Music to Your Nose
I'm so excited! I'm so excited! I'm so...clean. I legit can't believe I was lucky enough to be part of this bubbly new soap brand that's so fresh, it's like a symphony for the senses. I...
Read More
12/02
The Metaverse Needs Copy Too.
If you're anything like I was a couple of months ago, you understand the metaverse about as much as you understand the mating habits of prehistoric birds. Translation: not much. It's mind...
Read More
10/19
Hits Like a Virtual Bear Hug
The new Cocobear website is up and running, and this brand is legit about to explode (unlike our fresh-frozen coconuts that totally don't explode thanks to our patent-pending freezing proces...
Read More
06/27
Ladies and Gentlepeople: The Comeback
Millions of individuals have left the workforce in recent years, and the majority are women. Surprised? I wasn't. Women leaving the workforce isn’t just a pandemic thing. There are m...
Read More
03/21
Unstoppable Is Possible.
You know this whole pandemic thing that has completely upended the way everyone does...everything? Well, Hollywood studios were no exception. First, everything went dark and we all dove head...
Read More
06/10
Menu Del Sol Makeover
Ever heard of Menu Del Sol? I'm gonna go ahead and guess that you haven't because this frozen taquito brand has seen pretty limited distribution in the past. Buuuuuuut, as the frozen food ai...
Read More
05/06
Mary Macleod’s Website Launch
EBB Copywriting and Creative has been going all kinds of international this past year, including a project for the legendary Mary Macleod's Shortbread in the Great White North. First, I got ...
Read More
04/08
Random Acts of Flavor
Beerenberg Farm has been around since 1839. That's almost 200 years, people. And for the first time in its long history, this legendary Australian brand is bringing some of its premium sprea...
Read More
01/20
Outsmart the Unknown.
EOS Heathcare Marketing was one of my first clients when I started my business nearly 10 (!) years ago. The company's founder Shayne Harris took me in like the green little sapling I was and...
Read More
01/08
First Time to 2nd & Charles?
The new website I wrote has all the answers you'll ever need about this geeks-and-gamers' paradise. Virtual fist-bumps to Chad Morgan for bringing me on (and for crafting one of the coolest,...
Read More
12/02
Hi, I’m June.
June is hungry. It constantly craves new ways to make your life easier. More fun. More flavorful. More delicious. It waits for you to get home so you can play together and unwind after a lon...
Read More
11/02
Outerwear Ripped From Outer Space
I am literally over the moon to share that I've had the honor of working with the one and only OROS since this summer. Today, their new website is live. Their limited edition NASA 39A Flight...
Read More
10/12
The World Wide Web of WUJU
Crave fearlessly. That's the promise of WUJU Foods, the coolest brand of Asian foods and flavors you'll ever lay your taste buds on. Not only am I a forever fan girl of WUJU's Original Hot S...
Read More
08/12
Imagine a Better World for Horses.
Colorado Horse Rescue has what it takes to build a better future for horses, and they're making it happen with a unique blend of intuition, imagination and wisdom. Today, it's my honor to an...
Read More
06/21
Looking for Love Online?
Ba-ba-da-daaaaaa! Love Grown's new website is now LIVE and taking names (not in the "taking down opponents" kind of way — more like, if you want to join their newsletter list and stuff). T...
Read More
01/13
So Long, Old Site.
Rest in peace, old blog. You served me well for nearly a decade, but alas, your time has come to float up to that magical server in the sky. I am so excited to share my beautiful new ...
Read More
12/17
Clean Up Your Activewear.™
Traditional laundry detergents haven’t evolved much in the past 50 years. Tide: same old. Gain: same old scented. Arm & Hammer: yawn. All: whole lotta blah. Seventh Generation: eco-fri...
Read More
07/08
Whoa, Mama! That’s a Nice Website.
Bundle Organics™ is on a mission for motherhood. To nourish and comfort. To support and encourage. To entice and delight with certified organic, OB/GYN-approved snacks and beverages m...
Read More
04/11
Silvernest: As Good As Gold.
Just because you're getting on in years — I'm talking to you, empty nesters — doesn't mean you've grown out of having a roommate. In fact, I could probably point you to about 25 studies ...
Read More
03/04
Uno. Dos. Delicious.
Hey, I get it. Sometimes hunger happens. Maybe you're at work, flying from meeting to meeting, and just don't have time to grab a bite. Maybe you're at home, clicking from binge-watch to bin...
Read More
01/25
Life with Comfort. Life with Style. Life with Campbell.
When a hotshot digital agency like Betterweather comes to you with a project and says, "Erin, we know writing for a Colorado Springs homebuilder may sound a little boring, but the client is ...
Read More
10/22
Meet the Farmstead CBD Brand.
I came across VitaMia Hemp in a rather roundabout, non-buisness-related way. You see, my new cat Puffin (seen below) had terrible allergies and autoimmune issues that made him itchy all over...
Read More
09/26
Pet Food Made Right. Beyond a Doubt.
Natural ingredients and real nutrition. That's what's inside Purina Beyond pet food, the brand that believes responsible sourcing should be second nature. From exclusively U.S. ranch-rais...
Read More
08/18
We Are Market.
First, they went BOOM. Now, we are Market. It is with great pride and passion that I announce the launch of a new brand and brokerage from my friends Todd, Heidi and Laura, formerly of BO...
Read More
08/11
It’s Okay to Stare.
True style is born from self-expression, and if one brand can prove how much creativity, cool and head-turning confidence can come alive from “frame fashion,” it’s On Your Face Glasses...
Read More
07/11
Pact: The Coolest Brand to Lust After
The new Pact has a new website, and you can bet your organic cotton thong that I had a blast writing it in our cheeky new tone of voice. Ha! Thong? Cheeky?! I'm funny, trust me. Now, I kn...
Read More
05/17
Meet Plant Perfect. Don’t Meat Them.
I seriously might squeal via blog because I can hardly contain my excitement right now. I am so proud to introduce the hot new vegan brand that's about to blow the roof off the freaking worl...
Read More
05/08
Bubba Whattuh?!
Introducing: Bubba Sunshine, an all-new brand of everyday-problem-solving, all-day-life-hacking products created by my friend, colleague and certified strategy superstar Molly Lazzara. ...
Read More
12/02
Strategy Is Just ESG’s Starting Line.
I'm not always so keen to work on B2B stuff, but when Paul Reed of Denver's Reed Hill approached me about a website for a group of "professional executionists," my curiosity piqued in a way ...
Read More
08/29
Fun and Puns and Three Bears, Oh My!
From the forest to your computer screen, Three Bears is officially online and oat-ing it up something fierce. I got to do the content strategy and copywriting for this beary beautiful new w...
Read More
08/17
Join the Grain Trust.
Grain Trust. It's like brain trust, get it? How deliciously clever. I wish I could take credit for the name of this one, but alas, I cannot. This integrity-based brand of frozen rice is the ...
Read More
07/20
Nature Got a New URL.
Nature knows how to do things right, and Made In Nature's got mad respect for that. In fact, not messing with perfection is what puts the “super” in their SUPERSNACKS. These guys go a...
Read More
07/02
Sistermind Circle Invites You…
Sistermind Circle is officially open for business, so if you're a badass female entrepreneur who wants to move from the top 4% (generating at least $500,000) to the top 1% (seven figures, mi...
Read More
06/26
Snack In Full Color.
When your client asks you to work up a killer website for a brand you already L.O.V.E, you bring them to the masters at Urban Canvas. It's just what you do. And it's exactly what I did w...
Read More
05/15
Waypoint Films Website Launch.
Random story: So, toward the end of last year, Jed Mortenson (founder and owner of Waypoint Films) asked me to write the copy for his new website. First, I squealed with glee because he's, l...
Read More
03/08
It May Be Grass Fed. But Is It TRULY Grass Fed?
Ask yourself this: Do you know where your dairy's been? It's kind of a gross question when you consider the possible answers, but there's about to be an udderly uplifting solution for all y...
Read More
02/06
I Get By Giving a Little Help to My Friends.
When you have friends as talented as designer Alicia Potter of Faven Creative and culinary strategist Kazia Jankowski of KJC, you're in desperately good company. I count myself as one of the...
Read More
12/15
BOOM Properties Website Launch.
It's not every day—or even every year—that you get a client who wants you to really let your creativity rip. To my delight, that was the case when Oblique Design brought me in to define...
Read More
11/20
Flavor Lives Here.
A bygone Boulder restaurant has reemerged as a frozen foods brand this month with the debut of Casa Alvarez Foods. Founded by the owners of Casa Alvarez restaurant—which closed in 2014 to ...
Read More
09/20
Poppins Payroll Website Launch.
If any website deserves the description "totes adorbs," it's this one. Introducing Poppins Payroll: nanny taxes made merry. The brainchild of a shrewd Boulder attorney and a canny CPA, ...
Read More
07/06
Can I Get A CannaJane?
Today will go down as one for the record books. My client CannaJane has officially begun accepting preorders for the first ever locking, stylish, odorless handbag. Finally, all the smoki...
Read More
06/28
Live Prepared Website Launch.
Ever heard of "extreme preppers"? They're the folks who stock years worth of nonperishable food, water and emergency supplies in their homes in case of a disaster. The people with bomb...
Read More
06/23
Healthy Skoop Website Launch.
Instead of going on and on (and on and on and on) about how much fun I had writing the copy for the updated Skoop website, I'll just give you a little taste below and send you to the site ...
Read More
06/13
NorthStar Memorial Group Website Launch.
"Service is our promise and compassion is our creed." There's a little taste of the powerful, confident, leaderly tone of voice I gave client NorthStar Memorial Group as they underwent a fu...
Read More
06/03
Noodle On THIS.
Few things make me happier than a trip to Noodles & Company. There are no ifs, ands or bologneses about it—I straight up love that place: warm satisfying meals (mac & cheese) made...
Read More
01/27
DiverseFamilies Website Launch.
Please join me in celebrating a momentous occasion: the official launch of DiverseFamilies.com. Go ahead and pop a bottle of your finest bubbly. I'll wait... Okay, have your glass...
Read More
11/16
Trimble’s All High and Mighty and Stuff.
It’s a bird! It’s a plane! No…it’s the high-flying trio of Trimble UAS products here to save the day for hardworking surveyors around the world. All are mightier and more elevated th...
Read More
10/13
Eternal Resorts Website Launch.
Welcome to everlasting paradise found, where legacies are laid rest in the midst of natural majesty, idyllic tranquility and a level of elegance unrivaled anywhere else on earth. Yeah, I ...
Read More
10/03
Silvernest Website Launch.
From start-up concept to living, breathing website—that's the stuff of marketing dreams. Lucky for me, one more has officially come to life with today's launch of Silvernest, a unique r...
Read More
09/15
Ignite Business Law Website Launch.
When California's Eric Eagle Hartmans (yes, that's his real name and yes, I pitched "Eagle Legal" as a name) hired Faven Creative to create a brand and website for his new law firm, he had ...
Read More
09/08
Success Effect Website Launch.
At Boulder Valley School District, success is meant to be shared. That's the thinking behind The Success Effect, an informational community campaign that I helped develop alongside the bra...
Read More
08/17
Posture Rebellion Website Launch.
“Stand up straight!” “Shoulders back…stick out your chest!” “Suck in that gut!” "Tuck your tailbone!" Actually, dont. Today's pounded-into-our-brains rules of posture are...
Read More
08/03
Disan Legal Website Launch.
¡Bienvenidos a Disan! Founded by sharp-as-a-tack international attorney Margarita Sanchez, Disan LLP exists to help make it easier and more enjoyable to do business in Latin America and t...
Read More
07/15
Urban Canvas Website Launch.
Do yourself a favor and add the word "beautility" to your everyday vocabulary. It's the stuff that Urban Canvas is built on, and I consider myself absurdly fortunate to call these folks cl...
Read More
06/21
Spaces Real Estate Website Launch.
Welcome to the new online world of Spaces Real Estate. This beautifully responsive site designed by Vermilion and written by EBB Copywriting is one of my favorite projects as of late. Plus...
Read More
06/15
Garden Girl Website Launch.
Gardening season is upon us, and if you like to look darling even when you're covered in dirt, Garden Girl USA is just your style. Check out the recently revamped website with wheelbarr...
Read More
06/03
A Century of Salvador Dali.
As a copywriter, I get to learn a lot of things about a lot of things. And one of the things I know a lot about is Salvador Dali. Well, I guess technically he's a person not a thing...but ...
Read More
05/26
RAD Website 2.0 Launch.
The sheer gravity of this launch can scarcely be put into words, so I'm not even going to try. Behold: the new RAD website featuring more muscle massage and bodywork kick-assery than I th...
Read More
05/18
Gates Center Website Launch.
I honestly don't know how it happened, but I just completed my second website (yeah, that'd be TWO) about stem cells. Back in 2014, I worked with Faven Creative to launch a website for Carpe...
Read More
04/16
Zen Posture Website Launch.
Here's an idea: how about we all just calm down a little, huh? HUH?!? Deep breaths, Erin. Deeeeeeep breaths... In today's absurdly fast-moving world, it can be hard to get even minute o...
Read More
03/12
Fresh Thymes Caters (And Yeah, It’s Good).
You know what's cool? Eating at a restaurant run by people who genuinely care about the quality of food they serve. You know what's even cooler? When said restaurant is your client and yo...
Read More
01/08
Footpath Pictures Website Launch.
You've done it again, Oblique Design—you clever little design minxes, you. Introducing the all-new website for Footpath Pictures, an award-winning documentary film production company hea...
Read More
12/22
Boba Website Launch.
There's always a lot to talk about when it comes to my pro babywearing client Boba. But this is really big news. Like, huge. After months of tireless work with uber-talented Creative Di...
Read More
11/17
A Kiss. Un Bacio.
Just a little online praise for my client, Leprino Foods. You may have seen this company's name in the Colorado news recently with reports that they halted shipments from a dairy farm where...
Read More
11/12
Oblique Design Website Launch.
Oblique Design: happy, scrappy Boulder-based advertising and marketing agency, or the next generation of digital design as we know it? I don't care. Either way you look at it, this shop's n...
Read More
09/03
Carpenter Group Website Launch.
I'll be honest with you, I'm not a stem cell expert. I know...shocking. So when I was approached to write a professional website for one of the leading stem cell science consultants in the ...
Read More
07/11
Copy So Hot, It Burns.
Okay, okay. That probably wasn't the best way to headline a post about cremation equipment, but a copywriter's prerogative is what it is. Don't hate on me. Now that I have your attention:...
Read More
05/01
The New Digital Face of Dalí.
I'm going to keep this blog brief because frankly, no words can emulate how killer this work really is. Now announcing: the fresh and interactive treasure that is the new thedali.org, an o...
Read More
04/15
Denver Plastic Surgery Website Launch.
They say beauty is in the eye of the beholder, but if you happen to be beholding yourself and want to make some improvements, your gonna want to dial up Dr. Christine Rodgers. "Beholding yo...
Read More
04/05
Ancient Harvest Website Launch.
You can't swing a loaf of fresh-baked bread without hitting someone who's gone gluten-free these days—especially here in health-conscious Boulder, Colorado. So for everyone who's fallen in...
Read More
03/17
The Great Wolky Transformation.
This one will go down in the record books as one of the finest digital transformations of my career. The site I worked on for Wolky Shoes is now live, and I literally could not be prouder. T...
Read More
03/11
RAD Roller Website Launch.
The RAD Roller is the most functional massage and release tool ever designed. Ever. Ever, ever, ever. And now it has a scannable, scrollable, stunning new website for the whole wide world on...
Read More
02/17
Modus Law Website Launch.
"Surprise" is right. Who knew a law firm could be so darned cool? That's the lesson I learned when I sat down with Shawn Stigler, the fearless leader of Modus Law. Now their gorgeous new web...
Read More
12/11
New Almond Board of California Website Launch.
It's been a long time coming—or it feels like it, at least—but it's official: the new global website for the Almond Board of California has officially gone live. That's just nuts (sorry,...
Read More
12/04
Travel At Your Own Speed.
The official Tortoise & the Hare website is now live, ladies and gentleman. But unfortunately, if you're not one of the handpicked members who belong to this elite (and super social) tr...
Read More
11/21
Fresh Site for Fresh Thymes.
The Eatery is open. The new website is live. There is food and fun to be had by all. Freshthymeseatery.com. What first started as an online business plan for getting investors and then tr...
Read More
10/08
MyChelle Site Launch.
Sniff, sniff. Smell that? It's probably my face, and I'll be damned if it doesn't smell awesome thanks to my daily regimen of products a la MyChelle Dermaceuticals. This outstanding company ...
Read More
08/21
Sexuality Speaks on Beforeplay.org.
If you've been a diehard fan, or hell, if you've even been a every-now-and-again reader of my blog, you know that I've been the copywriter behind much of the messaging on and around Beforepl...
Read More
08/12
Registria Site Launch.
Paper registration cards aren't the only way to keep in touch with the brands you love. Not in today's digital world, at least. Registria, the industry leader in product registration, works ...
Read More
08/06
Akavit’s So Dark.
It's a new era for my good friends at Akavit. They've expanded their space, they've continued growing their team of masterly digital prodigies (not to mention kick-ass clients), and now they...
Read More
07/26
MyWY Health Website Launch.
Even before MyWY Health was called MyWY Health, the branding stallions over at Linden brought me onboard to help out with this exciting Wyoming-based initiative. From concepting the new name...
Read More
07/23
Cornerstone Apartments Site Launch.
It happened. It really happened. The new website for Cornerstone Apartments (designed and deved by the otherworldly geniuses at Akavit) is officially live and taking names. I would go ...
Read More
07/01
Get Invested, People.
This day in age, it's tough to get psyched about making investments. With all the ups, downs and meltdown crashes, all those numbers scrolling on the bottom of your CNBC screen can start to ...
Read More
04/24
Typing for Tentiko.
If you live in Colorado and haven't yet heard of Tentiko, prepare to have your hipster glasses and argyle socks knocked off. Tentiko is the up-and-coming brainchild of two intelligent entrep...
Read More
03/14
Napkin Labs Site Launch.
Wouldn't it be great if every brand would use social media to actually do something (make product improvements, ask for feedback, reward top fans, etc.) versus just paper our Facebook walls ...
Read More
03/07
Fresh Thymes Eatery Site Launch.
Fresh Thymes Eatery is coming to Boulder, and now there's a way for everyone to get in on the action. My client (aka Fresh Thymes Head Chef and culinary kingpin Christine Ruch) has decide...
Read More
02/12
Inversoft Website and Video Launch.
Profanity filtering software: It's the stuff that keeps online communities safe. From multi-user mega games and brand message boards to chat functions and kids-only online spaces, user-gener...
Read More
01/23
Grasshaven Outdoor Website: Phase 2.
Remember when I told you all about Grasshaven Outdoor? They're one of my current show-stealing clients, and they're all about stylish, comfortable camping that you can enjoy with the fam. We...
Read More
01/15
A New Brew.
Oh, Boulder. You glorious lush, you. We wee citizens just can't seem to get enough microbrews around here, and now there are gonna be a few more waiting in the wings. Introducing: Sanitas B...
Read More
01/04
Fresh Thymes For Boulder, Colorado.
You should read this if you like good food. You should also read this if you like food that's good for you. And for those of you with food allergies or gluten sensitivity—yep, you guessed ...
Read More
12/29
Finish Line Website Launched.
After many months working with a team of stellar copywriters and producers, I am proud to say that I had a role in what should now be nominated for a Most Improved Website of All Time Award...
Read More
11/16
Inner Guru Site Launched.
They don’t call today “the present” for nothing. And my friends Carol and Tim Bertola (the founders of Inner Guru) are all about embracing each day as a gift—one that’s ready to be...
Read More
10/18
Chairlift Concepts Site Launched.
Do you have an idea for the next big thing? Specifically, the next big restaurant chain, bar or hospitality business? If you answered yes, you should totally hit up my friends at Chairlift C...
Read More
09/21
New I/O Designs Site Launched.
It was an honor working with the very talented Erika Gritters (of former Denver Broncos design team fame) to update her website with some fresh copy and a spiffy, new tone of voice. She's th...
Read More
08/23
The Power of Green Tea Compels You.
Tired of that 2:30 feeling? 3:30? 4:30? Or how about that feeling you get when you toss back any one of those run-of-the-mill energy shots? (gurgle) Well, now there’s a better energy alter...
Read More
08/02
Steel the Spotlight.
I love being a writer. I mean, it pretty much rules. I get to give brands a voice and become an expert (well, we'll just say "well versed") in a wide ranging and somewhat random collection o...
Read More
07/16
The Tervis Customyzer.
My pals at Akavit worked long and hard to bring the all-new, never-before-seen, oh-my-gawd-it's-so-amazing Tervis Customyzer to life (and they did a hell of a job). I got to pitch in on the ...
Read More
05/21
Home of Akavit.
The crazy kooks and brilliant minds at Akavit are one and the same. They are my partners, my colleagues and above all, my friends. So when they asked if I would help them out with some writi...
Read More
05/08
Celebrating Co-Ops.
Now, I hate to bear allegiance to any former Top Chef contestant who isn't my friend Hosea Rosenberg, but for this website I wrote for Co+Op Stronger Together, Kevin Gillespie is my guy. To ...
Read More
05/01
Symposi-uhmm…
Like I've said before, this whole freelance thing is really opening me up to new kinds of writing, and these past few months I've been helping my wonderful client Epsilon create content for ...
Read More
04/02
Earth Balance Site: Launched and Loaded.
I feel like a giddy kid on Hanukkah morning because after much anticipation, the all-new Earth Balance website is finally live. I was lucky enough to have the chance to write all the content...
Read More
03/21
Grab Your Credit Cards, Do Gooders.
A former co-worker and now dear friend of mine has recently launched the website for her new business, Given Goods Company. It's a site where all us tree-huggers and, well, world-huggers (is...
Read More
02/21
Before You Play, Beforeplay.org.
After four months of content strategy and copywriting goings-on, my beloved Beforeplay.org is now live, living large and totally in charge. I did the writing for this site working closely w...
Read More
02/10
New Year. New TheBestLife.com.
Happy new year, everyone. I am absolutely delighted to announce that the new website for the Best Life Diet (written by yours truly under the genius employ of Sterling-Rice Group) is now liv...
Read More
01/03
LiveWell Colorado Website Launched.
Whew. This one was a doozy. And by doozy, I mean heck of a lot of work. Today my amazing team at rabble+rouser and I launched an all-new website for our client LiveWell Colorado. In conju...
Read More
05/25
Two Campaigns Live State-Wide Now.
2011 has already been a great year. Two campaigns, both of which caused many sleepless nights and upset stomachs, are now gracing the streets and flooding the airwaves of Colorado. I hold th...
Read More
01/17
Archives
2024
2024
November
2024
September
2024
August
2024
July
2024
June
2024
May
2024
April
2024
March
2024
February
2024
January
2023
2023
December
2023
November
2023
October
2023
September
2023
August
2023
July
2023
June
2023
May
2023
April
2023
March
2023
February
2023
January
2022
2022
December
2022
November
2022
October
2022
September
2022
August
2022
July
2022
June
2022
May
2022
April
2022
March
2022
February
2022
January
2021
2021
December
2021
November
2021
October
2021
September
2021
August
2021
July
2021
June
2021
May
2021
April
2021
March
2021
February
2021
January
2020
2020
December
2020
November
2020
October
2020
September
2020
August
2020
July
2020
June
2020
May
2020
April
2020
March
2020
February
2020
January
2019
2019
December
2019
November