Here’s where I write about what I write about.
This copywriter doesn't stop at writing just copy. In fact, an increasing segment of my business is falling into brand positioning and company/product naming. Case in point: the newly launch...
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Traveling isn't always easy. Add a baby or a couple of kids to the equation and it can seem next to impossible. That's why my friends Liz and Molly started a little company we like to ...
Blume Honey Water. Just saying the words makes a mouth wanna water, doesn't it? So when Carla Frank (co-founder of Blume along with her longtime friend Michelle Meloy Burchfield) approached ...
You throw me an absurdly technical, insanely scientific industry, and I'll just go off and do my creative thaaang. Deal? That's pretty much how things went when I was asked to name a new...
There are only so many opportunities that a copywriter gets to do a play on the word "ass" when working for a legitimate government organization. But hey, dreams do come true. And this time ...
Okay, I've had to keep this project under wraps for WAY too long, but it's finally on shelves and ready to guzzle. Introducing Sir Bananas bananamilk, a smooth and creamy combo of cold milk...
Please join me in celebrating a momentous occasion: the official launch of DiverseFamilies.com. Go ahead and pop a bottle of your finest bubbly. I'll wait... Okay, have your glass...
Multi-racial families. Families with same-sex parents. Adoptive families. Single-parent families. Families with step kids and step parents. Families with transgender members. Grandparent-led...
When California's Eric Eagle Hartmans (yes, that's his real name and yes, I pitched "Eagle Legal" as a name) hired Faven Creative to create a brand and website for his new law firm, he had ...