Here’s where I write about what I write about.
Macleod Nine Rewards. It's a points program for the world's greatest shortbread. I named it. I wrote the copy for it. And now you're gonna join it and revel in the all-butter, handcrafted, p...
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Ever heard of Houweling's? They're a pretty prolific produce brand, but sometimes they look more like a commodity. You may have actually enjoyed the literal fruits of their labor without eve...
At Woodhouse Spa, handcrafted treatments, bespoke experiences and irresistibly modern spa services are served daily. Every treatment, detail, space and feature is made in-house to keep you f...
Your heart is beating. Your lungs are breathing. You’re alive, well and apparently making really good choices when it comes to beverages. Like Rowdy Mermaid's NEW rhythmic Hibiscus Pulse&#...
I can't believe it's taken me so long to share such BIG news. But, better late than never, right? I'm thrilled to share that I have been working with the one and only Green Giant brand since...
The boxer engine holds undeniable influence over the function and style of some of the greatest cars of all time. In fact, the Porsche 911’s iconic shape and cornering are only possible th...
Ten. Effing. Years. September 14, 2021 marked the one-decade anniversary of EBB Copywriting + Creative, and I legit can't believe how much I've learned, written, improved, failed and grow...
I love yogurt, and I love working with Danone. So yeah, it's been a pretty great year. Since January, I've been proud to partner with the culture-crazed spooniacs who run the yogurt busin...
Sometimes all your tired brain needs is a last-minute, super-quick-turn project that hits like an electric surge to your system (and your schedule). It happened to me earlier this year wh...