Here’s where I write about what I write about.
Erin, where does maple syrup come from? It's a question I'm asked pretty much...never. But for the purposes of this blog, let's just say it's a frequent Q, to which I give the A: Vermont. Ma...
Read
All of my clients are sweet—probably because I refuse to work with meanies. But all attitudes aside, I feel deliciously fortunate to work with so many brands that fulfill my literal and me...
Empty carbs? Not in this freezer. I'm thrilled to announce that two exciting new veggie innovations have officially dropped from one of my favorite clients, and I was lucky enough to do t...
Millions of individuals have left the workforce in recent years, and the majority are women. Surprised? I wasn't. Women leaving the workforce isn’t just a pandemic thing. There are m...
Creativity is a universal language. As a copywriter, it's one of my greatest challenges to communicate in ways that transcend words and tap into the most essential, sometimes emotional benef...
In true EBB tradition, I sent out a veritable ocean of valentines this year. In very un-February fashion, there wasn't a pixel of pink, a shred of red or a pop of purple to be found. Your...
Does a diet with no gluten and no artificial ingredients mean a life with no pasta? Yeeeeaaah...no. Definitely not. NoNo Pasta® has officially hit the market, and I am so excited to have le...
Did you know that around 1.8 million women have left the workforce since the start of the pandemic? It's a troubling stat, and Light + Fit® wants to help by raising awareness and giving bac...
I moved. I moved all the way to Washington. And I freaking love it here. If you happen to have noticed that my blogs are less frequent as of late, it's because I'VE BEEN BUSY! (Sorr...