Here’s where I write about what I write about.
What has six sides, serious plant-based protein and sweet cereal crunch you’ll crave all day? These boxes. Love Grown's NEW rise-and-shine Power Puffs+ are made with high-quality pea pr...
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The new Cocobear website is up and running, and this brand is legit about to explode (unlike our fresh-frozen coconuts that totally don't explode thanks to our patent-pending freezing proces...
It's been a hot minute since my last blog, and I have only myself to blame. Well, myself and covid. Sadly, I caught "the thing" a few weeks ago and it took. me. dooooooown. But I'm back in a...
Erin, where does maple syrup come from? It's a question I'm asked pretty much...never. But for the purposes of this blog, let's just say it's a frequent Q, to which I give the A: Vermont. Ma...
All of my clients are sweet—probably because I refuse to work with meanies. But all attitudes aside, I feel deliciously fortunate to work with so many brands that fulfill my literal and me...
Empty carbs? Not in this freezer. I'm thrilled to announce that two exciting new veggie innovations have officially dropped from one of my favorite clients, and I was lucky enough to do t...
Millions of individuals have left the workforce in recent years, and the majority are women. Surprised? I wasn't. Women leaving the workforce isn’t just a pandemic thing. There are m...
Creativity is a universal language. As a copywriter, it's one of my greatest challenges to communicate in ways that transcend words and tap into the most essential, sometimes emotional benef...
In true EBB tradition, I sent out a veritable ocean of valentines this year. In very un-February fashion, there wasn't a pixel of pink, a shred of red or a pop of purple to be found. Your...