Here’s where I write about what I write about.
Empty carbs? Not in this freezer. I'm thrilled to announce that two exciting new veggie innovations have officially dropped from one of my favorite clients, and I was lucky enough to do t...
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Millions of individuals have left the workforce in recent years, and the majority are women. Surprised? I wasn't. Women leaving the workforce isn’t just a pandemic thing. There are m...
Creativity is a universal language. As a copywriter, it's one of my greatest challenges to communicate in ways that transcend words and tap into the most essential, sometimes emotional benef...
In true EBB tradition, I sent out a veritable ocean of valentines this year. In very un-February fashion, there wasn't a pixel of pink, a shred of red or a pop of purple to be found. Your...
Does a diet with no gluten and no artificial ingredients mean a life with no pasta? Yeeeeaaah...no. Definitely not. NoNo Pasta® has officially hit the market, and I am so excited to have le...
Did you know that around 1.8 million women have left the workforce since the start of the pandemic? It's a troubling stat, and Light + Fit® wants to help by raising awareness and giving bac...
I moved. I moved all the way to Washington. And I freaking love it here. If you happen to have noticed that my blogs are less frequent as of late, it's because I'VE BEEN BUSY! (Sorr...
Macleod Nine Rewards. It's a points program for the world's greatest shortbread. I named it. I wrote the copy for it. And now you're gonna join it and revel in the all-butter, handcrafted, p...
Ever heard of Houweling's? They're a pretty prolific produce brand, but sometimes they look more like a commodity. You may have actually enjoyed the literal fruits of their labor without eve...