You Better Snack Yourself Before You Crack Yourself.

Hungry? Me too. Probably because we humans have developed a seriously warped relationship with food.

With so many “faux foods” out there, it can be hard to pick out the real ones—especially when their packaging blends in with the beige walls of your local grocery store. That’s the problem I helped Made In Nature solve as they boldly went where few healthy snack brands have gone before: the modern world.

I’ve been stoked to see SKU after SKU of organic, good-for-you Made In Nature snacks become invigorated with their new design (by Victors & Spoils) and some kickass copy (I only brag when it’s legit). From Costco and Whole Foods to Safeway and Sprouts, look out for this super snack brand everywhere you eat. Luckily, you won’t have to look too hard anymore.

(Click to enlarge images, and read more about this project here)