Painting The Town MyChelle

07/21 2012

I couldn’t help but grin as I walked up to the MyChelle Dermaceuticals headquarters in Louisville the other day. The lovable Hello, Beautiful positioning work and portions of the copy I wrote on behalf of Sterling-Rice Group are now proudly displayed on the building’s entry door and inside walls. I just had to snap some pics and share.

These days, MyChelle continues to be one of my prized clients, and I look forward to many more great projects together. And if any of you readers haven’t tried the brand’s Fabulous Eye Cream, I suggest you place an order right away. In fact, I insist. The stuff’s like magic in a tube.