Here’s where I write about what I write about.
Fact: we spend 1/3 of our lives in bed. Fun fact: 12% of people dream entirely in black and white. Best fact ever: Pact’s 100% organic cotton comfort is branching out from your bod to your...
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Oh my gawd, oh my gawd, oh my gaaaaaaaaaawd. I am stoked-as-a-stork to announce the brand new, just-born Bundle Organics™ brand. After a whirlwind of positioning, copywriting, photosh...
Crunch now, or forever hold your carrots and hummus because never have you ever snacked veggies like this. Made In Nature's new crazy crunchy, madly munchy Veggie Pops are debatably the bes...
Okay, okay. Before you get all up in my grill for only JUST recently announcing the new Pact Organic website, hear me out. This brand is changing the world, so changing our creative strategy...
When a hotshot digital agency like Betterweather comes to you with a project and says, "Erin, we know writing for a Colorado Springs homebuilder may sound a little boring, but the client is ...
Our new "moments" advertising campaign for Boulder Country Day School is up and running, and these snapshot-driven vignettes are definitely doing their duty to illuminate the joyful world th...
Spirit, resilience and pride are some of Cuba’s most valuable natural resources. It’s an island that’s seen some things...a nation with hard-earned character and grit. The storied wall...
I came across VitaMia Hemp in a rather roundabout, non-buisness-related way. You see, my new cat Puffin (seen below) had terrible allergies and autoimmune issues that made him itchy all over...
Last season, I thanked my lucky stars (and festival co-directors Jen and Michael Brody) for the chance to attend the Crested Butte Film Festival as a VIP. I'd worked closely with the Brodys ...