I’m So ExciteEd! And I Just Can’t Hide It!



I’m about to lose control and I think I like it.

Introducing the new name and branding for the Denver Museum of Nature and Science‘s school and group programs: ExciteEd. This collection of educational programs literally could not be farther from boring lectures and lame-ass field trips. They’re lively experiences of learning, laughter and excitement in equal measure, which was the inspiration behind this fresh and energizing new name.

Within ExciteEd lives everything from guided field trip experiences and overnight adventures to mobile museums (think food trucks that serve exhilarating knowledge instead of tacos), the Virtual Science Academy and the best darn teacher professional development you could hope to earn your credits through.

Program and sub-program naming conventions by yours truly. So-good-it’s-stupid design and visual style created by Urban Canvas. This month’s favorite client kudos awarded to the Museum marketing team. You ladies rock my world.

(images courtesy of Urban Canvas)

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