Foraging for Three Bears

Is it just me, or can you hardly swing cereal spoon without hitting a new brand of oatmilk these days? Seriously, I was just at the store and in just a few month’s time, this category has gone from zero to awesome with brands like Oat-ly, Planet Oat and even Quaker coming into the mix. And while Three Bears may not be in the milk case…yet (maybe I should talk to someone about that), this brand is bringing nutritious, delicious oats to pretty much every other part of your daily rations.

With four flavors of satisfying oat bars, four not-too-big-not-too-small oatmeal cups and six fruit-and-oat squeezies, Three Bears is as versatile as it is adorable. Kudos to Alicia Potter of Faven Creative on her masterful design work. It was an honor to lead the brand vision and copywriting for this bad boy, and an exciting treat to see them on-shelf at my local Safeway today. Growl on, 1908 Brands.